The Dinamo Zagreb Fan Token allows DZG fans to have a tokenized share of influence on club decisions. It can be purchased through the consumer-facing platform, Socios.com. Fans can engage in a wide variety of club decisions, such as choosing a goal celebration song or deciding which MMA fighters should face off. By participating, fans can earn rewards and money-can't-buy experiences. These experiences include meeting and greeting players, receiving VIP treatment at the stadium, and more. To obtain Fan Tokens, fans must purchase Chiliz (CHZ) Tokens via Socios.com, which can then be used to buy DZG Fan Tokens.

Fan Tokens are initially sold in a Fan Token Offering (FTO), which works similarly to flash sales. FTOs provide a fair way for new partnerships to launch Fan Tokens on the Socios.com platform at a discount. Before being listed on Chiliz.net, a proportion of the total Fan Token supply is made available to users in pre-launch. This allows dedicated fans to gain early access before the Fan Token launches become accessible to everyone.

The Socios.com platform has a growing list of partnerships launching their Fan Tokens. These include major European soccer teams like FC Barcelona, Paris Saint-Germain, Juventus, AC Milan, Manchester City, as well as MMA giant UFC, NASCAR Roush Fenway Racing, NHL New Jersey Devils, Formula One Aston Martin, and the Argentine Football Association.