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TokenAsset is a user-friendly cryptofinance platform that aims to build an ecosystem enabling retail investors to easily manage their digital assets. It started in Feb 2019 as an ICO investment platform with 11,000 community members and has grown to serve millions of users with crypto finance services. TokenAsset targets the global asset management field, which has a 6% annual growth rate, particularly in the blockchain/crypto market. The goal is to build a platform like Etoro and Zulu Trade that connects users with professional traders. Ideal partners for TokenAsset would be companies that provide services related to cryptocurrency deposits and derivatives, such as BlockFi, Celsius, Nexo, Compound, Harubank, and Velic. TokenAsset acts as a bridgehead for investors and the public, providing access to investment opportunities that are otherwise not accessible. The business model is scalable, even in the early market stage. The aim is to expand the market pie through collaboration rather than competition as a third party.

• Token sale (Project Investment): This service provides better investment opportunities by analyzing and discovering quality projects through an investment committee of experts. It offers access to qualified projects that are not accessible to individuals. By negotiating investment terms, TokenAsset can provide lower risk and higher return on investment. The ICO private and secondary market investments are being commercialized.

• T-BOX: A social trading platform service that commercializes hundreds of professional traders' strategies through API integration with users' assets. TokenAsset plans to launch T-BOX 2.0, which allows users to easily copy and operate strategies without using API.

• Finance: A service that offers various lending and lock-up options for more efficient crypto asset management. It enables Bitcoin mortgages and interest earning.

• Bot-Trading: This service manages assets through artificial intelligence algorithms. It responds to market volatility 24/7 and generates revenue by applying algorithmic strategies. Currently, TokenAsset provides 'Magelan' (a trend-based strategy trading) and 'Apollo' (deep learning leveraged trading).

TokenAsset expands its ecosystem by collaborating with various third parties that provide crypto finance and services, such as De-fi, Wallet, Lending, Staking, Insurance, Derivatives, Prediction markets, Tokenization of Assets, KYC & Identity. The utility token in TokenAsset, NTB, is used as fuel for each service. Staking NTB allows users to access certain services and offers discounts on services and payments on TokenAsset. To access these benefits and rewards, users must stake NTB and meet node qualification requirements, which directly affect the demand for tokens.

TokenAsset was launched on December 23, 2019, with 200,000,000 NTB tokens, and approximately 70M tokens (35% of max supply) are currently in circulation. A total of 3M tokens (1.5% of max supply) will be released in 2021 for ecosystem and team reserve. There will be no new NTB token issuance, and tokens bought back with platform benefits will be burned.

TokenAsset was founded in January 2019 by Alex Lee, Stellar Son, Mogen Lee, and Paul Jun. These four founders have a 20-year career in the finance field, including Japanese banks and FX futures investment. They were also early investors in Bitcoin and other cryptocurrencies since 2015. Combining their experience in finance and crypto, they developed a crypto investment platform and exchange that demonstrated successful investment performance in 120 private investments. In TokenAsset, Alex Lee serves as CEO, Stellar Son as COO, Mogen Lee as CFO, and Paul Jun as an Advisor, working towards realizing the vision they had while working at a blockchain investment platform in the past.